Friday, August 28, 2009

News from the Field: Loving paper, photography and a move to sustainability

First of all, we would like to share the lovely photography of Trevor Hoehne, above, which we found reading My Life (As a sugar lander).

Trevor does amazing shots of Places, People and Things and we especially love the impressionist inspired Blurry Things he shoots.

But three of his shots got me thinking about the future of paper, it's use and where we should all be heading. It's easy to construe the message visually: Love Sustainable Paper.

And the sustainable paper we love? Clairefontaine's 70gsm Forever range. It's 100% recycled, even the covers, there are no nasty chemicals or brighteners used in the production and the mill producing the paper (sourced from sustainable forests) generates 80% of its own power. These are great credentials for production which we should be moving towards.

Moleskine's new folios have Forest Stewardship Council certification too, so look for continued use of this in more and more beautiful notebooks.

But the Forever range by Clairefontaine truly is the leader in sustainable paper. Trust me, I believe we should all have the opportunity to use our Lamy on only the finest paper and should always have top shelf paper available for correspondence or important work, but for the everyday? For office stationery? Clairefontaine's Forever paper is the way of the future.

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